Thanks for visiting my site and getting to know a bit more about me!

I am currently an Assistant Professor of Entrepreneurship at Auburn University (WAR EAGLE!). I received my PhD in Strategy, Entrepreneurship, and Organizations from the University of Tennessee, Knoxville, my MBA and Master of Science Degree in Marketing from the University of Texas at Dallas, and my Bachelor of Business Administration in Entrepreneurship and Small Business from Auburn University. Prior to pursuing my PhD, I was a senior analyst and team lead at a large telecom company leading cost improvement initiatives for North America, as well as with numerous small businesses and start-ups directing marketing campaigns, customer retention strategies, and entrepreneurial growth plans. I also have started two small businesses – both were outlets for me to help others and bring my love of entrepreneurship to my daily life. One was a fitness and nutrition company (Rocca Fitness & Nutrition) and the other is this one – Accorey!

To see my current published work, check out my Google Scholar page here, or see more about my research, teaching, and service below!

My research focuses on 1) how stakeholders make decisions about entrepreneurs that enables the obtainment of resources to start, grow, and sustain their venture; and 2) how mental health (depression and anxiety) influences entrepreneurial decisions, actions, and outcomes. I also believe that in order to address complex research questions, you must have the right tools. For quantitative analyses, I leverage STATA and R/R-Studio to perform econometric modeling, scenario-based experiments, meta-analysis, and multilevel and structural equation modeling. I also utilize NVivo for qualitative analyses.

  • Jones, J.J., Hymer, C., Roccapriore, A.Y., & Smith, B.R. (2023). Does Religion Matter to Angels? Exploring the Influence of Religion in Entrepreneurial Investor Decision Making. Small Business Economics. https://doi.org/10.1007/s11187-023-00840-9. Full Text
  • Roccapriore, A.Y. & Pollock, T.G. (2023). I Don’t Need A Degree, I’ve Got Abs: Competence, Warmth, and the Influence of Multimode Communication On Social Media. Academy of Management Journal, 6(3). https://doi.org/10.5465/amj.2020.1546. Full Text
  • Roccapriore, A.Y., Imhof, Z., Cardon, M.S. (2021). Badge of Honor or Tolerable Reality? How Previous Firm Failure and Experience Influences Investor Perceptions. Journal of Business Venturing Insights 16, e00252. https://doi.org/10.1016/j.jbvi.2021.e00252. Full Text

  • Ketchen, D.J., Roccapriore, A.Y., & Connelly, B.L. (2023). Using Old Data: When is it Appropriate? Journal of Management, 49(8). https://doi.org/10.1177/01492063231177785. Full Text

  • Roccapriore, A.Y. (2024) Social Media: Great Data, Big Problems. (Content and Textual Analysis in Organizational Research: Techniques and Applications PDW). Academy of Management Proceedings
  • Lewis, T., Bozdag, E.†, Devers, C., & Roccapriore, A.Y. (2024) Entrepreneurial Hype among Early Employees: A Theory-Based Approach to Hype. Academy of Management Proceedings
  • Hawa, J., Cardon, M.S., & Roccapriore, A.Y. (2023). From the Frying Pan into the Fire – Well-being of Syrian Refugee Entrepreneurs in Lebanon. Academy of Management Proceedings,  https://doi.org/10.5465/AMPROC.2023.10654symposium
  • Hayes, N., Roccapriore, A.Y., Allison, T.H., Anglin, A., Cardon, M.S., Cox-Pahnke, E., Hallen, B.L., Murnieks, C.Y. (2022). The Big Three of Entrepreneurial Financing: Crowdfunding, Angel Investment, and Venture Capital. Academy of Management Proceedings, https://doi.org/10.5465/AMBPP.2022.14763symposium
  • Roccapriore, A.Y., Waddingham, J., DeTienne, D., Jenkins, A., Shepherd, D., & Williamson, A. (2021). Exploring Entrepreneurial Failure And Exit In The Midst Of Chaos. Academy of Management Proceedings, https://doi.org/10.5465/AMBPP.2021.10279symposium
    *Entrepreneurship Division Showcase Symposium
  • Beorchia, A.M., Roccapriore, A.Y., Pollock, T.G., Davis, J., Elsbach, K., Grant, A., Hallen, B., Hollenbeck, J., & Rindova, V. (2021). The Art of Storytelling in Academic Writing. Academy of Management Proceedings, https://doi.org/10.5465/AMBPP.2021.10646symposium
    *Organization and Management Theory Division Best Symposium; All-Academy Showcase Symposium
  • Roccapriore, A.Y., Crook, T.R., & Cardon, M.S. (2021). Express yourself: A meta-analytic study of investor funding decisions based on varying signals. Academy of Management Proceedings, https://doi.org/10.5465/AMBPP.2021.10280abstract

  • Lewis, T., Bozdag, E.†, Devers, C., & Roccapriore, A.Y. October 2024. Entrepreneurial Hype among Early Employees: A Theory-Based Approach to Hype among Joiners and Future Founders. Strategic Management Society Conference; Istanbul, Turkey.
  • Zhou, Y.S.†, Roccapriore, A.Y., & Zachary, M.A. June 2024. Stand Out or Fit In: How Angel Investor Human Capital and Political Ideology Differences Influence Group Portfolio Diversity. Babson College Entrepreneurship Research Conference; Munich, Germany.
  • Cardon, M.S., Yakuskho, N.†, Williams, D.W., Harms, P., & Roccapriore, A.Y. June 2024. Phoenix Rising? Entrepreneurial Action in the Midst of War. Babson College Entrepreneurship Research Conference; Munich, Germany.
  • Jones, J.J., Hymer, C., Roccapriore, A.Y., & Smith, B.R. April 2023. Does Religion Matter to Angels? Exploring the Influence of Religion in Entrepreneurial Investor Decision Making. Small Business Economics. Leading the Integration of Faith and Entrepreneurship (LIFE) Conference; Virtual.
  • Roccapriore, A.Y., Cardon, M.S., Jenkins, A., & Shepherd, D. June 2023. Building the Plane in Mid-Air: Informal and Formal Group Dynamics Within Angel Investor Groups. Babson College Entrepreneurship Research Conference; Knoxville, TN.
  • Roccapriore, A.Y. & Jones, J.J. June 2023. Short-Term Gain or Long-Term Benefit? Entrepreneur and Stakeholder Interactions in the Early Stakeholder Enrollment Process. Babson College Entrepreneurship Research Conference; Knoxville, TN.
  • Roccapriore, A.Y. & Cardon, M.S. October 2022. Engaging with Angels: A Typology of Angel Investors and Their Decision Making Across Different Stages of the Investment Process. Southern Management Association Conference;  Little Rock, AR.
  • Roccapriore, A.Y., Arwine, B., Bergh, D.D., Corley, K.G., Gregoire, D., Hirshman, A., Hollensbe, E.C., Jones, J. J., & Raffaelli, R.L. August 2022. Methodological Bricolage: Using Multiple Methods in Dissertation Work. Academy of Management (AOM) Conference;  Seattle, WA.
  • Lewis, T., Roccapriore, A.Y., & Rady, J. June 2022. Within My Possession But Free To Exchange: A Meta-analytic Investigation Of Resource Possession and Exchange For New Venture Performance. Babson College Entrepreneurship Research Conference; Waco, TX.
  • Roccapriore, A.Y., Imhof, Z., Cardon, M.S. June 2021.  Badge Of Honor Or Tolerable Reality: How Previous Firm Failure Or Success Influence Investors. Babson College Entrepreneurship Research Conference;  Virtual due to COVID-19.
  • Roccapriore, A.Y. & Pollock, T.G. October 2020. Fake It ‘Til You Make It: The Role Of Entrepreneurs’ Emotional And Rational Communication In Building Entrepreneurial Legitimacy On Social Media. Southern Management Association Conference;  Virtual due to COVID-19.
  • Roccapriore, A.Y. & Pollock, T.G. June 2020. Fake It ‘Til You Make It: The Role Of Entrepreneurs’ Emotional And Rational Communication In Building Entrepreneurial Legitimacy On Social Media. Babson College Entrepreneurship Research Conference;  Virtual due to COVID-19.

Speaker/Presenter

  • Entrepreneurial Market Metrics. 2024
    Presented at SPARK Incubator, University of Tennessee Research Park.
  • Entrepreneurial Market Metrics 2022, 2023, 2024
    Presented to SPARK CleanTech Accelerator, University of Tennessee Research Park.
  • Business Models & Market Metrics 2022
    Presented to Oak Ridge Innovation Institute, the UT Bredesen Center, the UT Tickle College of Engineering, and the UT Institute for Agriculture.
  • Outside Looking In: How Stakeholders Make Decisions
    About Entrepreneurs. 2022
    Presented at University of Queensland; Brisbane, Australia.


Panelist

  • What You Need to Know and Ask About Career Options! 2024. Babson College Entrepreneurship Research Conference Doctoral Consortium; Munich, Germany.
  • We Got by with a Little Help: Perspectives on the Academic Job Market, 2023. Academy of Management Conference; Boston, MA.
  • Doctoral Student Networking Workshop: Peer Networking Through Writing Groups, 2021. Southern Management Association Conference; New Orleans, LA.

My goal as a professor is to teach well enough that students see learning the same way as Zora Neale Hurston: as a way to grow their curiosity and find their purpose. I believe that the primary mission of a teacher is to enable students to gain the tools they need to be engaged in the content being presented in order to learn the material so it may help them become more successful in their careers. My teaching philosophy centers on facilitating an engaging, fun, relevant, and equitable environment through four main principles: applicability, independence, interest, and communication. I view teaching as collaborative, in which both the students learn from each other and where I can learn from the students as well.

“She is a very personable teacher who truly cares about her students inside and outside the classroom. I loved having her as a teacher.”

Spring 2024, Auburn University

“I loved everything about this class and Dr. R. Her assignments were relative to the course material and entrepreneurship as a whole. If we had just been taking tests, I do not think I would feel as prepared to go out into the world to start my business. I wish she had more classes because I would definitely take them!”

Spring 2024, Auburn University

“Genuinely the best professor I’ve had and I have a similar class to this one all about group projects, however this class has taught me infinitely more than that class could ever have.”

Spring 2024, Auburn University

“This is far and away the most engaged I’ve ever been in a class. This course could not be any better. Dr. R is the best professor. I would be an entrepreneurship major if Auburn offered it.”

Fall 2023, Auburn University

“This was by far my favorite class that I have taken at Auburn so far and I feel like I learned the most in this class as well. We were given the opportunity to apply everything we learned throughout the semester during a comprehensive semester long group project.”

Fall 2023, Auburn University

“Dr. R worked so hard to make sure that we were comfortable interacting in class and that we really understood the material. Instead of just quizzing us on our ability to memorize, we spent the semester working on real projects that deepened our understanding of the material.”

Fall 2023, Auburn University

“I think that your feedback on assignments being so thoughtful and thorough made me want to go above and beyond on assignments so thank you! I also really appreciated how you treated us and were so receptive of our feedback, concerns, time and everything!”

Spring 2023, University of Tennessee

“You are, by far, one of my favorite professors. You can tell that you have a love for the subject and that inspired me to perform in the class.”

Spring 2023, University of Tennessee

“There is nothing I hated about this class, I wish there was just more. This has been my favorite class I have ever had!”

Spring 2023, Your Content Goes Here

“Professor R was very down-to-earth. She understood that we had lives outside of school. She always asked how our day was going, and she didn’t give us an unreasonable amount of homework. She was passionate about the subject, which I feel like a lot of teachers aren’t that passionate about what they teach these days. She did a good job at providing feedback. I enjoyed her as my instructor.”

Summer 2021, University of Tennessee

“One of the best professors I’ve had in college so far. She goes the extra mile to accommodate everyones needs by adapting the class every week. She asks for our feedback as much as she gives her own.”

Summer 2021, University of Tennessee

“This class was not your typical class. That’s why I liked it. I thought the class was able to bring out my creativity which most classes don’t allow. Loved learning about entrepreneurship, the teacher was awesome, and I had a fun time overall. My favorite class taken at UT so far.”

Summer 2021, University of Tennessee

“Professor R has been one of my favorite professors in my 3 years at UT. She is kind, welcoming, but also straight forward. She is an advocate for her students which speaks more than words.”

Spring 2021, University of Tennessee

“I think Professor R is the epitome of what a Professor should be. She treats us as more than a number. Tennessee has a rough time of doing that, but she treats us like adults. Very glad I took this course.”

Spring 2021, University of Tennessee

“I loved this class. It helped me to realize that entrepreneurship is something I love and I really enjoyed having you as a professor. You made learning and being engaged really easy and fun. This class was for sure one of the better experiences I have had with a professor while being at UTK.”

Spring 2021, University of Tennessee

“We notice when a teacher really cares about us and when they work very hard to make the classroom a place for growth. I wish you taught more classes in ENTR but I will be thankful for the few months I had you as a professor.”

Fall 2020, University of Tennessee

“I have enjoyed your class so much this semester. You have time and time again gone out of your way to help your students. The feedback you give is always very helpful and well thought out. Every time I saw an entire essay written out to explain how we could do better I was like DANG! she really cares. Or when you encouraged us with the work we did…”

Fall 2020, University of Tennessee

“This class and professor were my favorite of college so far. The class meetings were organized and impactful, grading was tough but fair based on effort and recollection of class material, and all lessons and projects were relevant and fun! This class enhanced my love for entrepreneurship because of Professor R’s passion and experience.”

Fall 2020, University of Tennessee

Auburn – Fall 2024

Auburn – Spring 2024

Auburn – Fall 2023

UTK – Spring 2023

UTK – Summer 2021

UTK – Spring 2021

UTK – Fall 2020

One of the most important pieces of my identity is helping others and giving back. As such, I enjoy professional service and service to my community. I believe that service allows us to not only further understand those we are researching, but also to further help our students reach their own goals. 

  • University Committees – Auburn University
    • Auburn Women’s Entrepreneurship Collaborative 2024 – Present
  • Dissertation Committees – Auburn University
    • Dissertation Committee Co-Chair – Wyatt Lee 2023 – Present
    • Dissertation Committee Member – Meiying Cui 2024 – Present
    • Dissertation Committee Member – Rajdeep Kaur 2024 – Present
  • Mentorship & Advising – University of Tennessee
    • Doctoral Student Mentor 2020 – 2023
    • Doctoral Student Association – Advisory Board 2021 – 2022
    • Doctoral Student Association – Officer 2021 – 2022
  • Ad Hoc Journal Reviewer
    • Journal of Management 2022 – Present
    • Strategic Entrepreneurship Journal 2022 – Present
    • Journal of Management Studies 2022 – Present
    • Journal of Business Venturing 2021 – Present
    • Journal of Business Venturing Insights 2021 – Present
    • Journal of Small Business Management 2021 – Present
    • Academy of Management Review 2020 – Present
  • Academy of Management (AOM) – Entrepreneurship Division
    • Newsletter Editorial Team 2022 – Present
    • Reviewer 2019 – Present
    • TMI Entrepreneurship Podcast Creator and Host 2021 – 2024
    • Executive Committee, PhD Representative 2020 – 2021
  • Leading the Integration of Faith & Entrepreneurship (LIFE) Conference
    • Session Moderator 2023
  • Babson College Entrepreneurship Research Conference (BCERC)
    • Session Chair 2021 – Present
    • Reviewer 2020 – Present
  • Southern Management Association (SMA) Conference
    • Session Chair 2022 – Present
    • Reviewer 2019 – Present